At a recent Institute for Public Relations event I attended, I noticed a common trend—PR professionals are constantly trying to stay on top of the ever-changing landscape of social media and how it... more
The author of this post is based in the U.K.
In the somewhat recent past, the brand and consumer relationship was much simpler. Most transactions were carried out person-to-person – either face-to-... more
According to a report from Infonetics Research, the global hosted VoIP and Unified Communications (UC) market will reach a whopping $12 billion in 2018, across almost 63 million service instances.... more
80% of consumers prefer to watch a live video over reading a social post, and viewers will spend more time watching live content than pre-recorded. In an earlier blog post from our Digital Media... more
Today’s restaurant and retail businesses are faced with a new reality – and the reality is digital.
Digital transformation is a phrase on the tip of nearly every business leader’s tongue, and for... more