[Meet Intrado Digital Media] Referral Marketing
Welcome to this week’s episode of Meet Intrado Digital Media.
Today, I’m going to share more about the power of referral marketing and how to acquire better customers, faster, by leveraging the strength of word-of-mouth.
It’s my pleasure to introduce you to Amity Kapadia, Content Marketing Director at Ambassador (now part of Intrado). Amity leads our content team there and manages the production of A TON of assets— webinars, case studies, blog posts and more—to generate leads and nurture opportunities and provide education to marketers.
I recently sat down with Amity to talk about word-of-mouth and how your brand can benefit from implementing this marketing strategy.
Please watch our short video below:
Through this special video series, I’m giving you an exclusive look inside of our business, getting to know our subject-matter experts and their unique perspectives—on topics across marketing, public relations, internal communications and investor relations.
Thank you for watching!
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