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Insights with Ben Chodor: Featuring Lee Carter

Tuesday, February 11, 2020 - 13:15
Insights with Ben Chodor: Featuring Lee Carter

We’re excited to welcome you to our brand-new series: Insights.

Insights will feature exclusive interviews with best-selling authors, sharing secrets to more effective communication techniques that you can start using today.

First, we ask the question: How do you change someone's mind--or at least advance the conversation--when everyone is entrenched in their own points of view?

Communication expert Lee Carter has spent nearly 20 years advising and helping the world's most well-known companies do just that.

Carter is president of maslansky + partners, a language strategy firm based on the single idea that "it's not what you say, it's what they hear."

Carter oversees a diverse range of communication and language strategy work for Fortune 100 and 500 companies, trade associations, and nonprofits in the United States and globally.

In her new book, Persuasion: Convincing Others When Facts Don’t Seem to Matter, Carter shares her secrets about how to persuade anyone. And she stopped by to chat with Intrado Digital Media and tell us a little bit more about how you can do just that.

Please listen to the full conversation below and stay tuned for more soon!


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How to Enhance Your Company Story Through Multimedia

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